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Greenery: Colour of the Year 2017

By Sophie Hardy, 5th January, 2017

Announced at the beginning of December last year, Pantone, the global specialists on colour, have named Greenery as 2017’s colour of the year. Following 2016’s unusual choice of two shades, Rose Quartz and Serenity, this is a vibrant and zesty contrast. Set to inspire all aspects of design, its popularity can already be seen in fashion, interior design, furniture, art, and even cars.

Predominantly used in print, Pantone release the CMYK values (Cyan 62, Magenta 9, Yellow 100, Black 0) for their colours, which can be seen in the image below, alongside a unique reference code – e.g. Greenery 15-0343.

Associated mostly with nature, the colour green is only present due to a pigment in plants called chlorophyll, which is necessary for photosynthesis. It absorbs red and blue visible light and reflects green, which gives the plant its colour. Therefore, as a sign of life, we instinctively find this colour safe and reassuring, which is one of the reasons it was chosen for this year.

 

Greenery 2017 Pantone Colour Of The Year

 

As a particularly vivacious shade, it has many positive attributes and meanings:


“Bright and invigorating, Greenery is an energising colour that symbolises the great outdoors. Its link to the environment lends a sense of freedom, revitalisation, and harmony. After a year of shocks and surprises, Pantone have selected a truly uplifting shade for 2017.”
Choosing Shades Of Green

Psychology of the Colour Green

All colours are said to have different meanings and a different effect on our mood, the same can be said for the colour of the year. With its organic roots, it often represents growth and progress, and is therefore seen as a positive colour - think of the phrase ‘given the green light’. It is also peaceful, calming, and relaxing, often used to illustrate safety and health, in a hospital for example.

There are various superstitions and beliefs associated with green within different places and cultures. It is the national colour of Ireland with the shamrock representing good luck, and also signifies eternal life in Japan. Meanwhile, darker shades such as Emerald, Pantone’s 2013 Colour of the Year, can evoke certain negative connotations like envy and greed.

 

Psychology Of The Colour Green

How To Introduce Greenery Into The Home

The easiest way to embrace it in the home is to introduce actual greenery! You could make a statement with a large houseplant in the living room, add a vase of flowers to the dining table for a dynamic centrepiece, or create a kitchen herb garden that is both colourful and useful.

For a dramatic look, use it as the dominant paint colour in your interior, or choose patterned floral wallpaper with shades of green to bring the outdoors in. Or for those who are less daring, a feature wall in this vibrant shade will make an exciting focal point. If you prefer neutrals, use it as an accent in smaller features with green bar stools or dining chairs like the Taurus. Bring it in subtly in the lighting, artwork, and soft furnishings, or go all out with a glossy splash back as seen in the image below.

 

Green Paradis Bar Stools In Kitchen

Paradis Bar Stool

Representing all things natural, it’s a fresh and flavourful choice for the kitchen, but its relaxing qualities are also ideal for dining areas, living rooms, and even the bedroom. What’s more, the human eye can see more shades of green than any other colour, so you’re guaranteed to find one to suit you and your home. As a starting point, why not take a look at our selection of dining chairs in this stunning shade below:

For more inspiration on how to use 2017’s Colour of the Year, take a look at our Go Green Pinterest board.


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